Walter Soldierer’s Blog

Most mobile phones have some sort of Internet access built in. However, not many owners of mobile devices use them to surf the web. There are several obvious reasons. First of all, carriers still charge too much for internet access. The WWW user experience on mobile phones is variable, to say the least. Access fees will go down, and I am sure that mobile flat rates will be the predominant pricing model soon. It will take some time though until most mobile phones belong to the 3rd generation and until mobile web standards are sufficiently well defined and implemented to support consistent web page rendering on the mobile web.

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Microformats contribute to the principles of a semantic web in a very useful way. With microformats any structured or unstructured information on web pages can be given a meaning. Name and address information anywhere on the page can be tagged as belonging to personal contact information. Words like “Walter Soldierer” are meaningless to a program, but they can be turned into something the program can deal with by tagging them with microformats. The following code makes the words semantically belong to a “formatted name” (fn):

<span class=”fn”>Walter Soldierer</span>
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There are three main reasons to use a professional email marketing platform for sending email newsletters: measurability, personalization, and targeting. With good email marketing software you can target email newsletter recipients in three different ways. Each of these targeting options has its pros and cons.

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Web 2.0 hit company intranets, too. In 2006 the term Enterprise 2.0 was coined to describe the implementation and use of Web 2.0 technologies (”social software”) in an enterprise. Working in a big international cooperation involves lots of communication and collaboration. Some of the social tools offer great solutions to facilitate the working together.

At a conference last week I met Simon Revell, a Pfizer UK employee who had successfully helped implementing enterprise 2.0 in his organization, mainly blogs and wikis. Very interesting presentation.

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A few days ago I was asked how the Internet has changed my life, apart from it being the reason why I no longer work as a veterinarian. I spent 35 years of my life without having access to the Internet, so there are indeed a few important changes that I can talk about. If you wonder why this topic is worth a blog post you probably grew up with the Net and therefore have no idea how life would be without it.

So how did the Net change my life?

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Today I answered a question on LinkedIn about buying domain names and using third parties to assist with it. Here goes…

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